Higher Degree in
Marketing and Advertising

Level

Higher Degree
Vocational Training

Professional family

Commerce and
Marketing

Duration

2,000 hours

Advanced Vocational Training in Marketing and Advertising

La Sagrera

Higher Degree Vocational Training

Check how to
get to the center

Develop real campaigns, master digital tools, and shape the brands of the future.

Can you imagine creating a viral campaign, organizing a brand event, or designing a social media strategy? In this Higher Degree training cycle in Marketing and Advertising at Monlau, you will learn to plan, execute, and measure marketing and advertising actions with a practical, up-to-date approach connected to the real world. Prepare to enter a creative, dynamic sector with high demand for digital talent.

The cycle has a total duration of 2,000 hours, distributed over two academic years: 1,485 hours at the educational center and 515 hours of company placement (1,000 hours if you choose intensive Dual VET), in face-to-face mode.

Advantages of the Higher Degree in Marketing and Advertising at Monlau

Why choose Monlau?

We participate in competitions, fairs, and collaborative projects

Our students have the opportunity to put what they have learned into practice in real and challenging contexts, presenting their campaigns in professional and creative environments.

What will you learn at Monlau?

During the two years, you will be trained in the most sought-after skills in the sector, with special attention to the digital environment, design, market research, and artificial intelligence applied to marketing.

Podcast at Monlau

Curriculum

Over the two years, you will cover the following modules:

Módulos profesionales
Gestión económica y financiera de la empresa
Políticas de marketing
Marketing digital
Diseño y elaboración de material de comunicación
Medios y soportes de comunicación
Relaciones públicas y organización de eventos de marketing
Investigación comercial
Trabajo de campo en la investigación comercial
Lanzamiento de productos y servicios
Atención al cliente, consumidor y usuario
Catalán profesional
Inglés profesional
Digitalización aplicada a los sectores productivos
Sostenibilidad aplicada al sistema productivo
Itinerario personal para la empleabilidad I
Itinerario personal para la empleabilidad II
Proyecto intermodular y simulación en entornos reales
Módulo profesional optativo: IA para Marketeers

Tools and certifications

During the cycle, you will use the main tools in the sector, with access to complementary training and certifications that will make you stand out:

Official certifications

Professional applications

Career opportunities

Once you complete the cycle, you will be prepared to work in:

Entry requirements and enrolment

You can apply if:

You have completed Baccalaureate

You have a Mid-Level Technician degree

You have passed an entry exam

This cycle is state-funded, so you must complete the official pre-enrollment at: preinscripcio.gencat.cat

Do you have any questions?

Contacta con nuestro equipo para resolver cualquier pregunta sobre el ciclo, la matrícula o tu futuro profesional. Da el salto a tu futuro con Monlau. Learn today what you will do tomorrow. Boost your creativity, connect with the real world, and build a career in the marketing and advertising sector.

Success stories

Business and Marketing

Discover all our training programmes in the field of business and marketing and continue building your professional future with Monlau’s specialisations in business and digital strategy.

Awards and certifications that endorse us

Do you have questions?
Contact us

Fill in the form below and we will contact you as soon as possible to answer all your questions and send you any information you may need.

Phone: 933 408 204
Email: [email protected]


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