{"id":6211,"date":"2021-05-25T00:00:00","date_gmt":"2021-05-24T22:00:00","guid":{"rendered":"https:\/\/www.monlau.com\/formacion-profesional\/la-demanda-de-perfils-digitals-augmenta-en-mes-dun-40-despres-del-covid-19\/"},"modified":"2026-03-10T10:03:32","modified_gmt":"2026-03-10T09:03:32","slug":"la-demanda-de-perfils-digitals-augmenta-en-mes-dun-40-despres-del-covid-19","status":"publish","type":"post","link":"https:\/\/www.monlau.com\/fp\/ca\/2021\/05\/25\/la-demanda-de-perfils-digitals-augmenta-en-mes-dun-40-despres-del-covid-19\/","title":{"rendered":"La demanda de perfils digitals augmenta en m\u00e9s d&#8217;un 40% despr\u00e9s del Covid-19"},"content":{"rendered":"<h3 style=\"text-align: center\">El proc\u00e9s de digitalitzaci\u00f3 s&#8217;ha convertit en una carrera en la qual l&#8217;\u00faltim que arribi est\u00e0 perdut. Les empreses s&#8217;han posat a la feina a l&#8217;hora de seleccionar personal amb aquestes caracter\u00edstiques i s&#8217;estima que en els pr\u00f2xims cinc anys es crearan 1.250.000 llocs de treball en relaci\u00f3 amb les noves tecnologies.<\/h3>\n<p>Segons l&#8217;informe recentment publicat pel<strong> Govern d&#8217;Espanya, <a href=\"https:\/\/www.lamoncloa.gob.es\/presidente\/actividades\/Documents\/2020\/230720-Espa%C3%B1aDigital_2025.pdf\">\u201cPla Espanya Digital 2025\u201d<\/a>, <\/strong>busquen refor\u00e7ar els perfils digitals dels treballadors i fer que <strong>el 80% de les persones tinguin habilitats b\u00e0siques en el sector digital per a l&#8217;any 2025,<\/strong> ja que durant aquests anys no han fet m\u00e9s que apar\u00e8ixer professions noves, per tant les empreses petites tenen la necessitat d&#8217;innovar per a afrontar les noves necessitats del mercat. Quan parlem de perfils digitals ens referim a professionals que compten amb una s\u00e8rie de coneixements i aptituds que els permeten desembolicar-se en un m\u00f3n ja digital i de constant canvi. L&#8217;\u00e0mbit online t\u00e9 m\u00e9s import\u00e0ncia que mai tant en les empreses com en la vida dels consumidors. <strong>La contractaci\u00f3 de serveis enfocats al posicionament SEO tamb\u00e9 va experimentar un creixement en m\u00e9s d&#8217;un 36,94%, igual que la dels serveis d&#8217;estrat\u00e8gia digital, en un 30,4%.<\/strong><\/p>\n<ul>\n<li><strong>Digital M\u00e0rqueting Manager<\/strong><\/li>\n<li><strong>Community Manager<\/strong><\/li>\n<li><strong>Especialista <\/strong><strong>SEO\/SEM <\/strong>(posicionaments de p\u00e0gines web)<\/li>\n<li><strong>CRM Manager <\/strong>(gesti\u00f3 de clients)<\/li>\n<li><strong>Analista digital<\/strong><\/li>\n<li><strong>Desenvolupament web<\/strong><\/li>\n<li><strong>Analista web<\/strong><\/li>\n<\/ul>\n<p><strong>Aquests perfils estan en crida i cerca<\/strong>. I les compet\u00e8ncies que acompanyen aquests perfils s\u00f3n algunes com:<strong> An\u00e0lisi i comprensi\u00f3 de la informaci\u00f3 digital, coneixement sobre la transformaci\u00f3 digital dels negocis, domini de RRSS\u2026<\/strong><\/p>\n<p><strong>Un dels perfils amb major demanda \u00e9s el de digital m\u00e0rqueting manager, tamb\u00e9 conegut com a responsable de m\u00e0rqueting digital d&#8217;una empresa<\/strong>. Aquestes s\u00f3n les persones encarregades de definir i executar el pla de m\u00e0rqueting digital de qualsevol companyia i elaborar informes de les principals. <strong>Els nostres cursos de Formaci\u00f3 Professional han perm\u00e8s a molts joves accedir a la seva primera oportunitat laboral<\/strong> i com a resposta a aquesta clara demanda de perfils digitals, des de Monlau treballem una formaci\u00f3 enfocada al m\u00f3n digital en el nostre <a href=\"https:\/\/www.monlau.com\/formacio-professional\/cursos\/grau-superior-marketing-publicitat\/?lang=ca\"><strong><u>Cicle formatiu de grau Superior en M\u00e0rqueting i Publicitat<\/u><\/strong> <\/a>on podr\u00e0s adquirir les capacitats esmentades anteriorment.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El proc\u00e9s de digitalitzaci\u00f3 s&#8217;ha convertit en una carrera en la qual l&#8217;\u00faltim que arribi est\u00e0 perdut. Les empreses s&#8217;han posat a la feina a l&#8217;hora de seleccionar personal amb aquestes caracter\u00edstiques i s&#8217;estima que en els pr\u00f2xims cinc anys es crearan 1.250.000 llocs de treball en relaci\u00f3 amb les noves tecnologies. Segons l&#8217;informe recentment [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3503,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[368],"tags":[],"class_list":["post-6211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sense-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La demanda de perfils digitals augmenta en m\u00e9s d&#039;un 40% despr\u00e9s del Covid-19 - Formaci\u00f3n profesional<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.monlau.com\/fp\/ca\/2021\/05\/25\/la-demanda-de-perfils-digitals-augmenta-en-mes-dun-40-despres-del-covid-19\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La demanda de perfils digitals augmenta en m\u00e9s d&#039;un 40% despr\u00e9s del Covid-19 - Formaci\u00f3n profesional\" \/>\n<meta property=\"og:description\" content=\"El proc\u00e9s de digitalitzaci\u00f3 s&#8217;ha convertit en una carrera en la qual l&#8217;\u00faltim que arribi est\u00e0 perdut. Les empreses s&#8217;han posat a la feina a l&#8217;hora de seleccionar personal amb aquestes caracter\u00edstiques i s&#8217;estima que en els pr\u00f2xims cinc anys es crearan 1.250.000 llocs de treball en relaci\u00f3 amb les noves tecnologies. 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